What makes our New Town store special?
Total Eyecare came to Hobart’s northern suburbs in 1999 when our New Town Plaza practice opened. Excellence in clinical eyecare, advanced technology, superior customer service and commitment to independence are the hallmarks of the Total Eyecare brand. For more than 70 years Tasmanians have trusted their vision to Total Eyecare. We are proudly locally owned and operated by the Optometrists who work in our practices, including Beverley Reid who is well known and loved by the local community.
We love being independent
Total Eyecare is an amalgamation of several independent practices. Since our beginnings in 1946, independence has been valued by all our owner Optometrists as it allows us to make the best clinical decisions for you. Independence allows us to choose our lens, contact lens and frame suppliers without restriction. Having access to all the best quality products for our patients is why we remain proudly independent. As fierce Tasmanians, we also contribute to our local community by employing locals and supporting our local economy.